Top 10 Global Mobile Phone Brands in 2018

-
Mobile Phones have become inherent part of our lives. Smartphones have revolutionized the way people use mobiles today. Consumer preferences are dynamically changing and hence it's a world of latest style and innovation for these top mobile brands. High resolution cameras, quicker processors, stylish look, design, new options, style etc are what the consumer needs, and the top phone brands and new rising mobile companies are exploiting these options to differentiate from their competitors. The list of top mobile brands includes Apple, Samsung, Huawei, Vivo, Oppo, LG followed by ZTE, Alcatel and Lenovo. The leading global mobile phone brands comprise of leading players which have a strong global presence. Customers have a wide range of handsets to choose from the various offerings from the biggest mobile phone brands. Here is the list of the top 10 mobile brands in the world in 2018 as per shipment units, sales and profit.

Below are the top mobile brands in 2018:

1st Place : Samsung

Units Shipped (Million) : 315
Profit (in million $): 18,947
Sales (in million $): 170,625


2nd Place : Apple
Units Shipped (Million) : 215
Profit (in million $): 48,351
Sales (in million $): 229,234


Units Shipped (Million) : 152
Profit (in million $) 6890
Sales (in million $) 87646


Units Shipped (Million) : 111
Profit (in million $)~ 1400
Sales (in million $)~ 60000


5th Place : Vivo
Units Shipped (Million) : 95
Profit (in million $): 1125
Sales (in million $): 46484


6th Place : Xiaomi
Units Shipped (Million) : 95
Profit (in million $): 1000
Sales (in million $): 17000


7th Place : LG
Units Shipped (Million) : 55
Profit (in million $): 110
Sales (in million $): 46800


8th Place : Lenovo
Units Shipped (Million) : 50
Profit (in million $): 535
Sales (in million $): 43,035


9th Place : ZTE
Units Shipped (Million) : 45
Profit (in million $): 719
Sales (in million $): 17123


10th Place : Alcatel-Lucent

Units Shipped (Million) : 20
Profit (in million $): 218
Sales (in million $): 15,149

Comments

Post a Comment

Popular posts from this blog

VIVO Brand Guide + SWOT ANALYSIS

-
Vivo Parent Company - BBK Electronics Category Smartphones Sector Mobile Handsets Tagline/ Slogan Camera & Music; Perfect Shot, Perfect Moment USP Vivo has innovative phones with affordable pricing STP Segment People looking for mobile phones Target Group People in middle income group looking for features Positioning Vivo offers innovative phones at affordable rates SWOT Analysis Strengths 1. Vivo has established itself well in South Asian markets 2. Vivo offers various models in different price ranges but still keeping its affordable image intact 3. Vivo has entered Indian market with good success with sponsorship and visibility 4. It comes from the stable of BBK electronics, its parent company which also owns brands like Oppo 5. Vivo has been associating with big sporting events like the Indian premier league 6. Vivo is seen as an innovating brand 7. It was the first to launch a phone with HiFi Chip 8. Vivo has stores in more than 350 cities 9. It is...
Read more
-
84 pc students choose to settle in India for career prospects: Survey Indian students are yet to lose hope on their career prospects in India. Eighty-four per cent of graduation and post-graduation students in Delhi-NCR will choose to settle in India for career prospects while the remaining 16 per cent are of the view that moving abroad revealed a recent survey. The survey 'Youth Economics: Career Expectations Survey' undertaken by PHD Chamber of Commerce and Industry found that students are grappled with multiple challenges such as lack of financial resources for pursuing education vis-a-vis ever increased prices and lack of employment opportunities. The survey results further revealed that only 29 percent of the respondents were thinking of pursuing higher education after completion of graduation/post-graduation studies. Fifty-five per cent would prefer to attain jobs to become self-sustainable financially as early as possible. Private sector jobs edged over go...
Read more

Business Strategy in a Digital Age

-
The Digital Age is a historic period in the 21st century characterized by the rapid shift from traditional industry that the Industrial Revolution brought through industrialization, to an economy based on information technology and finally, to the digitally transformed world that we are in right now. The world is more competitive than ever, there is more scope for R & D, and not to miss out, building something new. Customers remain the focus but a lookout for digitally driven approach would be the new game changer. Still, customers, both internal and external, are digitally driven and hence, it takes a blink of an eye for a business to make or break. There has been a subtle shift in the questions asked before entering a new market. Phrases such as “How attractive is the new approach” are being replaced by “how innovative is the new approach”. And today, carving out strategies rely mainly on two way thinking which we discuss below. Firstly, before getting into the sea of new...
Read more